"Where is the life we have lost in living?
Where is the wisdom we have lost in knowledge?
Where is the knowledge we have lost in information?"

T. S. Eliot (1888 - 1965) (The Rock 1934)

A few years ago I was driving home on the motorway, when an advert came on the radio: "Close your eyes and imagine....". It was for a kitchen company!

As stupid as that information was to a lone driver, back then the radio was virtually the only distraction from inside the car. Today a driver might be faced with a barrage of both visual and auditory distractions, from Sat Nav and mobile phones with internet access.


If Eliot's words were only 10% true in 1934, when radio and newspapers were the main source of information, then they are probably 90% true today. Information and news are now also accessible 24/7 via TV and internet (Twitter, YouTube, Facebook, MSN, wikis, forums, blogs, etc). Eliot's quotation opens part one of the book. There are many more by sages from different centuries.

Read any of the endorsements from the people below. They all mention one of the following: 'wisdom', 'insight', 'meaning', 'meaningful', 'profound' or 'truth'.

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